Cartoon Consumables

Mickey Mouse plush toys on display at the Walt Disney Family Museum Photo by Holly Frey

From Oswald the Lucky Rabbit candies to today’s mass-market collectibles, cartoons have driven an entire industry of branded merchandise. How did it go from pez dispensers to housewares to amusement parks?

Thanks to all of the guests on this episode: Michael Labrie, Marty Brochstein, Neil Friedman, Mark McCray, Andreas Deja, and Pete Yoder

For more information on the International Licensing Industry Merchandisers' Association, you can visit its site here:

Andreas Deja’s blog can be found here:

Special thanks to the Walt Disney Family Museum for their assistance with this episode. They have a fantastic new exhibit on display:

Walt Disney’s Nine Old Men: Masters of Animation

Thursday, May 17, 2018–Monday, January 7, 2019

Diane Disney Miller Exhibition Hall

Immerse yourself in the art of Walt Disney’s key animators in the Nine Old Men exhibition. Having worked together on Walt Disney’s seminal films, fromSnow White to The Jungle Book, each of the animators—Les Clark, Marc Davis, Ollie Johnston, Milt Kahl, Ward Kimball, Eric Larson, John Lounsbery, Wolfgang Reitherman, and Frank Thomas—had unique personalities and talents that contributed to a seminal artistic, animation movement. Guest-curated by Academy Award®-nominated producer Don Hahn (Beauty and the Beast, The Lion King, Maleficent), this exhibition showcases personal and never-before-seen selections, including sketchbooks, paintings, photographs, and personal ephemera, alongside original art from the classic films Pinocchio (1940), Bambi (1942), Peter Pan (1953), Lady and the Tramp (1955), and Sleeping Beauty (1959). The exhibition highlights the influence that these nine geniuses had on character animation, which fueled and nurtured the next generation of animators. A selection of work from contemporary animators, influenced by the Nine Old Men, will also be on display. For more information, visit